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Startup Triplets:  Startup Advice In Exactly Three Words

1.  Watch your cash. 
2.  Pick founders carefully. 
3.  Hire generalists early. 
4.  Hire specialists later. 
5. Invest in culture. 
6. Avoid tempting distractions. 
7.  Support customers maniacally. 
8.  Avoid business plans. 
9.  Write a blog. 
10. Never fudge numbers. 
11. Encourage diverse thinking. 
12. Guard your time. 
13.  Defer renting space.
14. Get enough sleep. 
15.  Delay raising capital. 
16.  Persist through downturns. 
17.  Decide with data. 
18.  Improve product daily. 
19. Recognize revenue consistently. 
20. Start charging early. 
21. Reward early adopters. 
22. Sell something today. 
23. Say “NO” often. 
24. Accept imperfect data. 
25.  Recruit with zest. 
26. Nurture your best. 
27.  Treat vendors well. 
28. Believe in yourself. 
29. Respect your competitors. 
30. Try something new. 
31. Build a brand. 
32. Focus, focus, focus. 
33. Iterate more often. 
34. Use your product. 
35. Live your vision. 
36. Encourage rational debate. 
37. Make decisions swiftly. 
38. Face harsh realities. 
39. Don’t break laws. 
40. Protect your health. 
41. Celebrate your successes. 
42. Cancel unnecessary meetings. 
43. Improve emloyee’s resumes. 
44. Beware big bullies. 
45. Share the experience. 
46. Maintain your relationships. 
47. Keep it fun.